Your Business Fits!

Social Media Users
80.8%

80.8% of the world population are on at least one social media platform.

Social For Work
28.7%

28.7% of the United States use it for work purposes.

Female <> Male
51%

51% of the United States social media users are female.

Your business fits well for the below social media platforms. If you are already using a channel, that is great! 

The below social media platforms may be a good fit for your business based on:

  • Demographics of your potential customers
  • Visual elements your business lends itself to
  • Local influence of your business
  • The kind of customers do you have

 

Explore each of the social media platforms more by clicking on each logo.

Our disclaimer: We suggest starting with 1-2 social platforms and then adding them slowly over time. Even if one of these platforms fits your business does not mean you must use it. Lean into your strengths and what you are comfortable with first.

Linkedin

Why LinkedIn May Fit.

LinkedIn is the largest professional social media platform. Many B2B companies find lots of success on LinkedIn. The platform provides the ability to research organizations and key stakeholders. Providing your sales and marketing team with insights into organizations to successfully drive sales.

In addition to sales and marketing to target accounts LinkedIn is a great recruitment tool. There are many ways to list and promote new jobs in your organization. This ability for both recruitment and sales makes LinkedIn a must have for B2B organizations.

LinkedIn Stats.

Million US Users/Monthly
0
Million Users Worldwide
0
of Users Earn Over $75,000 a Year
0 %
Of Users are between the age of 25-34
0 %

Twitter (X)

Why Twitter (X) May Fit.

X, formally Twitter, has gone through some rough times lately. However, it still is a viable social media platform for businesses looking to provide value and engage with their users. 

Though originally void of images and videos, X now allows for the use of imagery. Which has boosted customer engagement and brand flexibility.

Focused on short-form content but with text taking the main stage. X is perfect for companies with low imagery options such as tax accountants.

Lastly, X is one of the few social media platforms where a majority of frequent users are male. 

Twitter (X) Stats.

Million US Users/Monthly
0
Million Global Users/Monthly
0
of US Users use on a Daily Basis
0 %
Of US Users are Male
0 %

Facebook

Why Facebook Could Fit.

Facebook is one of the original social platforms. This has brought it the largest user base worldwide. It even touts that over 50% of the United States population uses it monthly.

Facebook offers a wide range of user demographics and many different ways to post. The audience leans towards adults older than 25. This can be ideal for B2B businesses where the key stakeholders are older.

If your business is a local company with a strong connection with your community, Facebook is a great option. Facebook provides many ways to interact in small groups and local settings.

In addition, Facebook offers a robust advertising platform with many targeting options for successful digital marketing.

Udemy facebook advertisement for the complete 2023 Web Development Bootcamp

Facebook Stats.

Million US Users/Monthly
0
Billion Global Users/Monthly
0
of US Users use on a Daily Basis
0 %
of the Entire US has Facebook
0 %

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