Exp1st brings marketing analytics that drives results to Central PA businesses
Exp1st, a marketing agency that uses analytics to drive results for businesses in the Harrisburg, York, and Lancaster areas, recently opened in central Pennsylvania. According to John Gallo, President of Marketing, Exp1st brings a customer-centric brand solution driven by analytics to small businesses, a vision to create a first-rate experience for every customer everywhere, every […]
Marketing Analytics CAMEX 2021 Presentation
Below is a recorded version of a live presentation our President of Marketing gave at CAMEX 2021. A national convention for college stores. The topic is on implementing marketing analytics and using data to form customer personas to increase your online strategy. We dive into KPIs that can be set using analytics specifically for the […]
Social Media Article Feature
Our President of Marketing was honored to be featured in an article from the National Association of College Stores on social media marketing. The article covers how to connect with the different customers’ assisted by college stores. Below are two quotes from the article that can translate into almost any business. Connect With Your Customer […]
